Automated product releases

Paste a URL.
Get a professional NPR
in seconds.

Paste any product URL. Get a professional, multi-format New Product Release in seconds — HTML, PDF, email, PowerPoint. Auto-distributed to search engines, RSS feeds, and your branded portal.

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Product releases are eating your team alive

Every new product means hours of manual work. And when you're done, nobody even sees it.

2-4 hrs

per product release — manually

Writing descriptions, formatting spec sheets, creating emails. For EVERY product. Multiply by dozens per month.

80%

of releases have inconsistent data

Different people, different formats. Missing specs, wrong pricing, forgotten variants. Your dealers notice.

0%

SEO value from email-only distribution

Releases live in email attachments and shared drives. No RSS, no sitemap, no indexing. Dead on arrival.

NPR Grenade fixes all three. See how →

Built For

Brands, retailers, and distributors who launch products

🏭

Manufacturers

Release new parts to your dealer network with consistent, professional NPRs every time.

🛒

Retailers

Announce new inventory from multiple brands. Each NPR auto-generates from your product page.

🚗

Automotive Aftermarket

SEMA-ready releases with fitment tables, variant matrices, spec sheets, and video embeds.

📦

E-Commerce Brands

Shopify, BigCommerce, WooCommerce — paste the URL, get the NPR. It's that simple.

Features

Everything you need for professional product releases

From import to distribution — every step automated, every format covered.

Universal Import

Paste any product URL — Shopify, BigCommerce, WooCommerce, or any site. Auto-detect platform, extract everything: title, specs, variants, images, pricing, fitment.

Multi-Format Export

One click generates HTML page, PDF data sheet, MJML email, and PowerPoint deck. All professionally designed, all brand-consistent.

Branded Portal

Public NPR portal at yourstore.nprgrenade.com or your own custom domain. 5 templates, 11 content blocks, full brand customization.

Scheduled Publishing

Set a launch date — NPR stays hidden until then, auto-publishes. Perfect for coordinated product launches across your dealer network.

SEO Distribution

Every publish auto-pings Google, Bing, Yandex + 20 services. RSS feed, JSON Feed, sitemap, IndexNow, WebSub — indexed fast.

AI-Powered

Background removal via fal.ai, image compression via Kraken.io, smart content extraction. The AI does the heavy lifting.

Full Brand Control

Custom fonts, colors, social links, announcement bar. 5 landing page templates. Your portal looks like YOUR brand.

Variants & Fitment

Color × size combos with real SKUs. Vehicle fitment tables for automotive. Grouped by category, brand, or fitment.

Enterprise Ready

Team management, role-based access, custom domains, white-label output. Admin dashboard with tenant impersonation.

How It Works

From URL to published NPR in 30 seconds

01

Paste URL

Drop any product URL from Shopify, BigCommerce, WooCommerce, or any e-commerce site.

02

Auto-Extract

We detect the platform, scrape all data — title, specs, variants, images, pricing, video. Real SKUs.

03

Generate NPR

Instantly creates HTML page, PDF data sheet, email template, and PowerPoint. All branded.

04

Publish & Distribute

One click publishes to your portal. Auto-pings 20+ services. RSS, sitemap, IndexNow.

Compare

The old way vs. NPR Grenade

FeatureManual ProcessNPR Grenade
Time per NPR2-4 hours< 30 seconds
Export formats1 (maybe 2)4 formats
Brand consistencyHit or miss100% consistent
SEO distributionNone20+ services
RSS / SitemapNoneAuto-generated
Variant handlingManual entryAuto-extracted
Image optimizationManual resizeKraken.io WebP
Scheduled launchesCalendar remindersAuto-publish
Branded portalNoneCustom subdomain
Multi-platform importCopy/paste5+ platforms

Testimonials

Trusted by product teams who ship

We used to spend 3 hours per product release. Now it takes 30 seconds. The fitment tables and variant handling alone saved us a full-time employee.

Mike T.
Marketing Director, Automotive Parts Distributor

The branded portal with RSS and sitemap was a game-changer. Our dealers can finally subscribe to new product feeds instead of waiting for emails.

Sarah K.
E-Commerce Manager, Performance Parts Retailer

Importing from BigCommerce with real SKUs and 20 gallery images? I didn't believe it until I tried it. The Playwright scraping is next level.

James R.
Product Manager, Motorcycle Gear Brand

Pricing

Simple, transparent pricing

Start with a 7-day free trial. No credit card required.

Starter

For brands just getting started

$49/mo
Start Free Trial
  • 5 NPRs / month
  • HTML + Email export
  • 50 AI generations
  • 1 store connection
  • Free subdomain
Most Popular

Professional

For active brands

$149/mo
Start Free Trial
  • 25 NPRs / month
  • All export formats
  • 500 AI generations
  • 3 store connections
  • Scheduled releases
  • Priority support

Enterprise

For high-volume teams

$399/mo
Start Free Trial
  • Unlimited NPRs
  • Unlimited AI
  • Unlimited connections
  • Custom domain included
  • White-label output
  • Dedicated support

FAQ

Frequently asked questions

What platforms can I import from?
Shopify, BigCommerce, WooCommerce, and any website with product data. We auto-detect the platform and extract everything.
What export formats are supported?
HTML web page, PDF data sheet, MJML email, and PowerPoint. All generated from the same data, all brand-consistent.
Do I need a developer?
No. Everything is no-code — paste a URL, click import, customize in the dashboard. Landing pages, content blocks, brand customization — all from the UI.
How does SEO distribution work?
Every publish auto-pings Google, Bing, Yandex, and 20+ services. RSS feeds, sitemaps, JSON-LD product schema, IndexNow integration.
Is there a free trial?
Yes — 7-day free trial with full Professional tier access. No credit card required.
Can multiple retailers sell the same brand?
Yes. Each retailer has their own account. Product manufacturers are tracked separately. Multiple retailers can create NPRs for the same brand.

Ready to automate your product releases?

Join brands that save hours on every launch. Import your first product in 30 seconds.

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